A function room with a red-felt pool table, high stools, and patterned wallpaper at Persona.
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Persona

Cocktail Bar

#2 of 246 Birthday Party venues in San Francisco
#8 of 233 30th Birthday Party venues in San Francisco
  3 reviews  – 
685 Sutter Street, San Francisco, CA 94102 –
Civic Center, San Francisco, CA
From $1630
min. spend
Up to 350
standing
Venue offers catering
Parking available
Manager's avatar
Rachael Ferrari
Your Personal Event Manager from Persona
Response rate: 96%
Response time: Within a few hours
Message host
Partnered with Tagvenue for 4 years

This manager has been a trusted partner of Tagvenue, consistently recognised by customers for their reliability.

Excellent communication - 5/5
1 verified clients rated their communication with the venue manager as 5. They appreciated the manager's professionalism and quick response times.
Message host

Venue overview

Trendy cocktail bar in San Francisco's Sutter Street known for creative cocktails and a lively atmosphere. Perfect for parties or social gatherings with your own music and a fun, casual vibe.

This is an AI-generated summary based on client reviews and venue profile

Spaces for hire at Persona

Private Room at Persona

Private Room
Lounge
·
Private space
150 standing
Private Room at Persona is a lounge space inside the venue that centres on a long bar and a raised run of booth seating, giving the area an intimate, moody cocktail-room character. Design: The room combines low ceilings and warm, amber lighting with herringbone wood flooring and vertical timber slats to create a compact, enclosed feel. The space i...
Wi-Fi available
Air conditioner
Flatscreen TV
from $1630 minimum spend
Enquire now
Cocktail Bar at Persona

Cocktail Bar
Bar
·
Private space
350 standing
Persona is the ideal venue and location in San Francisco's Lower Nob Hill district for any type of celebration. Whether it be an informal happy hour with colleagues, milestone birthday, holiday, or corporate event we can help with all your arrangements. We work with small to large groups and any budget.
Wi-Fi available
Air conditioner
Projector
Flatscreen TV
PA system / music speakers
Play your own music
from $7000 minimum spend
Enquire now

Reviews and ratings

4.4
1 new review from verified user within the last 6 months
2 recent guests highly rated location
Amenities
3.5
Cleanliness
4.5
Location
5.0
Service quality
4.5
Value for money
4.0
Communication
5.0

Verified reviews come from Tagvenue users. All reviews are checked by our team to uphold our trust and safety standards.

DI
Daniela I.
Verified review
Graduation Party · 100 guests · May 2026 · Private Room

Drinks

Many strangers came into our party. Better security needed

3.7
KO
Karly O.
Verified review
Excellent communication
5.0

Prices and opening hours

Sunday
5:00 pm – 2:00 am
from $1630–$7000 min. spend
Cocktail Bar
5:00 pm – 2:00 am
from $7000 min. spend
Private Room
5:00 pm – 2:00 am
from $1630 min. spend
Monday
5:00 pm – 2:00 am
from $1630–$7000 min. spend
Cocktail Bar
5:00 pm – 2:00 am
from $7000 min. spend
Private Room
5:00 pm – 2:00 am
from $1630 min. spend
Tuesday
5:00 pm – 2:00 am
from $1630–$7000 min. spend
Cocktail Bar
5:00 pm – 2:00 am
from $7000 min. spend
Private Room
5:00 pm – 2:00 am
from $1630 min. spend
Wednesday
5:00 pm – 2:00 am
from $1630–$7000 min. spend
Cocktail Bar
5:00 pm – 2:00 am
from $7000 min. spend
Private Room
5:00 pm – 2:00 am
from $1630 min. spend
Thursday
5:00 pm – 2:00 am
from $1630–$8000 min. spend
Cocktail Bar
5:00 pm – 2:00 am
from $8000 min. spend
Private Room
5:00 pm – 2:00 am
from $1630 min. spend
Friday
5:00 pm – 2:00 am
from $3260–$9000 min. spend
Cocktail Bar
5:00 pm – 2:00 am
from $9000 min. spend
Private Room
5:00 pm – 2:00 am
from $3260 min. spend
Saturday
5:00 pm – 2:00 am
from $3260–$9000 min. spend
Cocktail Bar
5:00 pm – 2:00 am
from $9000 min. spend
Private Room
5:00 pm – 2:00 am
from $3260 min. spend

Best Price guarantee: you will always pay the same price as booking directly with the venue, and we never add hidden or processing fees.

Facilities and catering options

Up to 350
standing
In-house catering
External catering allowed
Parking available
Alcohol provided
Unavailable: Accommodation available
Unavailable: Promoted / ticketed events
Unavailable: BYO alcohol

About Persona

Persona is a Trusted Tagvenue Partner, validated by the Tagvenue team with a record of successful bookings on the platform.

Persona is an underground cocktail bar and lounge that pairs a design-led interior with music-driven programming, combining vinyl DJs and live jazz with curated drink service.

Venue highlights: The venue operates as a music-focused lounge arranged for evening private hires, with a vinyl-friendly sound setup and distinctive tile and design details. The bar supplies illustrated cocktail booklets that reference local history, and an in-house catering and bar team can curate drinks and small-plate service for private events.

Best for: Cocktail receptions; product or brand launch parties; evening private celebrations featuring DJ or live-jazz entertainment.

Location: Downtown San Francisco. The neighbourhood has a dense evening dining and nightlife scene, giving hosts plenty of nearby options for pre- or post-event plans.

What guests say: The cocktail menu receives repeated praise for creative, well-balanced drinks that suit curated event menus. The service is attentive and responsive, able to guide selections and adapt orders during busy nights.

FAQ

Yes. Guests can pay on their own, but if the minimum is not met the difference is due.

Yes, DJs may be brought in; they must bring their own equipment and can connect to the sound system using an XLR cord.

At Persona, the following catering options are available:

  • In-house catering service is available
  • The venue works with an approved list of external caterers
  • Refreshments for guests are offered

  • Free on-street parking is available
  • Paid parking facilities are available nearby

Here are some event spends from guests who recently held events at Persona:

  • Private Room hosting 100 guests: $3088.10
  • Cocktail Bar hosting 300 guests: $1250

For detailed pricing tailored to your event, please contact the venue.

Persona is located at 685 Sutter Street, in Civic Center, San Francisco, CA.

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Explore other spaces in the area

685 Sutter Street, San Francisco, CA 94102
Public transportation
Parking
Hotels
Public transportation
  • Subway Powell Street 0.4 mi
  • Subway Montgomery 0.6 mi
  • Subway Civic Center / UN Plaza 0.7 mi
  • Bus Leavenworth St & Post St 0.2 mi
  • Bus Ellis St & Mason St 0.3 mi
  • Bus Geary St & Stockton St 0.3 mi
Parking
  • Parking 660 Sutter St. - Parking lot, 660 Sutter St, San Francisco 0.1 mi
  • Parking California Parking — The Olympic Club Garage - 665 Sutter St, San Francisco 0.1 mi
Hotels
  • Glenwood Hotel 0.1 mi
  • Kasa La Monarca San Francisco 0.1 mi
  • Hotel Amari 0.1 mi
  • Petite Auberge 0.1 mi

Persona is popular for

Birthday Party Restaurant Holiday Party Bar Corporate Event Party Filming Location Meeting Private Dining Unique Engagement Party

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